For my internship, I will be working with Real Goods as their Field Marketing coordinator in the state of Vermont. I will be involved with setting up the Feet On The Street program up in VT, our new solar canvassing program. Essentially the program is an educational outreach which is focused on providing information to people about their home’s viability for solar. My responsibilities as a Field Coordinator will be to develop the materials kit, work on the script related to the company’s solar options and track the neighborhoods that are canvassed to maximize lead generation and Site visits. A Field Coordinator will  also plan solar parties at current customer’s houses and work with the Salesperson to present information about solar to the attendees/friends of the home owners.

            In order to be able to perform this role, I have to understand how to perform a through feasibility study, how to perform a site visit, and the technical components of solar. I have to be able to determine load and size a system to the customer’s needs. As a Coordinator, I need to also develop good interpersonal skills and managerial qualities to help others to succeed in their feet on the street campaign. I will run training sessions and hold development meetings to better prepare those who will be doing the actual campaigning.

To fully develop the requirement necessary for this position, I will begin training on Tuesday under the West Coast Field Manager, whom I’ll be working closely with to develop the East Coast program from the ground up. It is my hope that this position parlay into my summer job.