About FTS 096 WW1 (CRN 15407)
The Walt Disney Company is the world’s biggest media corporation. In 2012, its revenues were $40.8 billion and its profits $4.9 billion with over 560 million viewers watching the Disney Channel worldwide. This course will examine the centrality of Walt Disney to the development of American media culture and its global spread. The Walt Disney World Resort will form the basis for our exploration of how the Disney Doctrine became the centerpiece of the American way of life and how this Doctrine has been maintained, altered or expanded upon during the years following the Walt Disney family’s control of the company.
A particular focus of this seminar will be on the Disney theme parks that remain a centerpiece of the Disney brand. This class includes a trip to the Walt Disney World Resort with behind the scene tours of various attractions. Students will be provided with the opportunity to develop an independent research project that through the analysis of a specific attraction in the park will learn the methodological tools necessary for cultural analysis.
Look out for this course on the 2020 winter session on the Continuing Distance Education course listing.